About Us

We find joy in your beauty.
Pleasure Plastic Surgery puts the happiness and satisfaction of every patient first.

Reconstructing structure to perfection,
and striving beyond it

Hello, I am Yuseok Son, Director of Pleasure Plastic Surgery.
As a board-certified plastic surgeon who has performed countless anti-aging procedures, I have arrived at one essential conclusion.

"The most successful surgery is one where, atop a precisely corrected structure,
it is completed when healthy skin supports it."

Correcting facial structure that has broken down with age is both the starting point and the heart of anti-aging.
But for that surgical result to reach each patient in the most natural and refined way, it must be accompanied by a deep understanding of the skin — the soil in which beauty takes root.

To surgical precision, we add
the insight of skin science

The reason we devote ourselves to surgical perfection yet never lose sight of the skin's condition is clear.
Watching closely the medical philosophy of my father, Dr. Youngho Son — a dermatologist who has practiced for more than 40 years — I learned firsthand that the organic harmony between structure and skin is what makes the finest difference in the outcome.

Pleasure's anti-aging care weaves this long-earned clinical insight precisely into surgical expertise.

The anti-aging Pleasure proposes:
a "Dual System"

While many clinics focus on either surgery or skin care alone,
Pleasure has built a system in which surgical structural improvement and dermatological texture recovery work in tandem.

01

Plastic Surgery

Surgical Excellence
Fundamental repositioning of anatomical structure

We return fat displaced by aging, along with stretched ligaments and muscles, to their original positions.
Rather than simply pulling the skin tight, we rebuild the central axis of the face on a foundation of anatomical knowledge to create the most natural, three-dimensional contours.

02

Dermatology

Dermatological Refinement
The skin's innate vitality that makes surgical results shine

We help the skin shine in its own right atop a firmly reconstructed structure.
Through skin-barrier restoration and regenerative treatment, we bring the skin's condition before and after surgery to its very best — the key force that keeps surgical results looking beautiful for longer.

Only what is needed,
in the most harmonious order

Pleasure analyzes the condition of every patient who visits us multidimensionally, from both surgical and dermatological perspectives.
Decades of accumulated clinical data and a medical philosophy carried across generations are the standard behind every decision Pleasure makes.

01

Skilled Surgery

For those who need skilled surgery first, we propose the most advanced surgical methods.

02

Skin Care

If skin care alone can deliver sufficient improvement, we do not recommend unnecessary surgery.

03

Combining Both

When combining both delivers the best synergy, we design the most efficient sequence and combination.

Background

A quality proven by time,
Pleasure's Promise

The anti-aging Pleasure pursues is not an artificial change.
It is about revealing the unique beauty you already possess in the healthiest, most natural way.

Pleasure's own Dual System — shaped through surgery, completed through the skin. With a difference proven by a clinical heritage spanning 60 years, we promise results that grow more radiant the more time passes.